Fractional COO & Business Strategist

Your business is growing.
Let’s make it work better.

Clear priorities. Accountable teams. A business that can grow beyond you.

I work alongside founders to turn ambition into a clear plan—and build the team, systems, and operating rhythm to make it happen.

Maura Vella, fractional COO and business strategist

Your partner in the next stage

Experienced operator.
Invested thought partner.

Owner’s perspective.

Co-owned and operated a three-location business through growth and exit.

Cross-industry experience.

Technology, healthcare, wellness, and service businesses.

Strategy through execution.

From the decisions that matter to the work that moves them forward.

When growth outpaces the way you operate

You’ve built something worth growing.
Now it needs a stronger foundation.


01

Too much still runs through you.

Decisions, approvals, and answers keep coming back to your desk. The business moves at the speed of your availability.


02

Your people are busy. Progress is uneven.

Good people are working hard, but priorities compete, handoffs break, and ownership isn’t clear.


03

The next stage needs more than effort.

You need a clearer view of performance, a realistic growth plan, and the capacity to follow through.

Two ways to move forward

The right partnership
for what comes next.

Some businesses need operational leadership. Others need an experienced strategic advisor. We’ll identify where I can add the most value.


01 / Leadership & execution

Fractional COO

A senior operating partner inside your business, working with you and your team to turn priorities into progress.

  • Translate strategy into an actionable operating plan

  • Clarify ownership and strengthen accountability

  • Lead agreed initiatives and build systems for scale

Explore fractional COO support ↗


02 / Direction & decision support

Strategic Advisory

An experienced thought partner to help you make important decisions, strengthen the business, and lead with greater confidence.

  • Pressure-test growth plans and major decisions

  • Work through financial, team, and capacity questions

  • Set priorities your internal team can execute

Explore strategic advisory ↗

Experience that connects to your business

Different companies.
Familiar growing pains.


01 / Wellness

From the owner’s seat.

Co-ownership and operational leadership across a three-location yoga business, through growth and exit.

Multi-location operations ↗


02 / Technology

Structure for a growing portfolio.

Planning, team accountability, and operational systems for a portfolio of digital gaming businesses.

Team & execution ↗


03 / Healthcare

The infrastructure behind expansion.

Financial forecasting, role design, recruiting processes, and operating systems for a growing practice.

Capacity & growth ↗

Not sure where to start?

Find your biggest growth blockers in eight minutes.

A short operational assessment, personally reviewed. You’ll get a tailored snapshot of your strengths, friction points, and where to focus first, within one business day.


Meet Maura

I know what it means to have your name—and your heart—in a business.

I’ve been an owner, an operator, and the person responsible for making things work. That perspective shapes how I partner with founders today.

I bring direct thinking, practical structure, and a deep respect for the people doing the work.

More about my approach ↗

The next stage starts here

What would change if everything
didn’t depend on you?